Technical Content Marketer

Full Time
  • Full Time
  • Karachi

Website ibex. Pakistan

ibex delivers innovative business process outsourcing (BPO), smart digital marketing, online acquisition technology, and end-to-end customer engagement solutions to help companies acquire, engage, and retain valuable customers. Today, ibex operates a global CX delivery center model consisting of 34 operations facilities around the world, while deploying next-generation technology to drive superior customer experiences for many of the world’s leading companies across retail, e-commerce, healthcare, fintech, utilities and logistics. ibex leverages its diverse global team of over 35,000 employees together with industry-leading technology, including its Wave X platform, to manage nearly 200 million critical customer interactions, adding over $2.2B in lifetime customer revenue each year and driving a truly differentiated customer experience. To learn more, visit our website at talentibex.com and connect with us in the digital world.

Location: Karachi, Pakistan

Company: ibex. Pakistan

Type: Full Time/Permanent

Shift: First Shift (Day)

Career Level: Entry Level

Gender: No Preference

Degree: Bachelor’s in a relevant field (Marketing, Communications, English, Computer Science, etc.)

As a Technical Content Marketer at ibex. Pakistan, you will play a crucial role in creating and promoting technical content that engages and educates the target audience. Your role will involve crafting compelling content, optimizing it for search engines, and using various marketing strategies to reach and attract the company’s target audience.

Responsibilities:

  • Create and manage technical content, including blog posts, whitepapers, case studies, product guides, and other marketing collateral.
  • Conduct research to gather information and gain a deep understanding of technical products, services, and industry trends.
  • Write clear, concise, and engaging content that communicates complex technical concepts in a simplified manner.
  • Collaborate with subject matter experts to develop accurate and informative technical content.
  • Optimize content for search engines (SEO) to increase visibility and organic traffic.
  • Promote content through various channels, including social media, email marketing, and industry publications.
  • Monitor and analyze the performance of content using metrics and analytics tools.
  • Stay updated on industry trends, emerging technologies, and best practices in technical content marketing.
  • Collaborate with cross-functional teams, such as marketing, design, and product development, to align content with business objectives.
  • Assist in the development of content marketing strategies and campaigns.
  • Maintain brand consistency and tone of voice in all technical content.
  • Proofread and edit content to ensure accuracy, clarity, and adherence to brand guidelines.
  • Stay up to date with the latest developments and advancements in technology and related industries.

Requirements:

  • Bachelor’s degree in a relevant field, such as Marketing, Communications, English, Computer Science, or a related discipline.
  • Strong writing and editing skills, with the ability to simplify complex technical concepts for a non-technical audience.
  • Knowledge of SEO principles and best practices for optimizing content.
  • Familiarity with digital marketing channels and tools.
  • Strong research skills and ability to gather and synthesize technical information from various sources.
  • Excellent communication and interpersonal skills.
  • Creative thinking and problem-solving abilities.
  • Detail-oriented with a focus on accuracy and quality.
  • Proficiency in using content management systems and marketing software.
  • Familiarity with industry-specific terminology and technical writing styles.
  • Basic understanding of HTML, CSS, and other web technologies is a plus.
  • Entry-level candidates with relevant internships or project experience are welcome to apply.

If you have a passion for technology, strong writing skills, and a knack for translating technical concepts into engaging content, we encourage you to apply. Please click on the link below to submit your application:

https://lnkd.in/deQQiGfF

To apply for this job please visit lnkd.in.

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