Website Packages Mall
Packages Group stands as one of Pakistan’s most respected industrial entities, with a diverse portfolio spanning packaging materials, consumer products, and premium real estate developments including the prestigious Packages Mall. Our commitment to excellence and innovation has established us as a cornerstone of Pakistan’s industrial landscape, driving economic growth while maintaining the highest standards of quality and service.
As we continue to expand our commercial footprint, we are seeking a dynamic and creative Advertising Executive to join our marketing team at Packages Mall. This pivotal role offers the opportunity to shape brand experiences in one of Lahore’s premier shopping destinations while developing professional expertise within a renowned industrial group.
Position Overview: Advertising Executive
The Advertising Executive will serve as a crucial link between Packages Mall and our diverse client base, responsible for driving revenue through innovative branding solutions and activation concepts. This role demands a professional with strong creative vision who can balance client expectations with mall objectives while ensuring seamless execution of advertising campaigns.
The successful candidate will be responsible for managing client relationships, developing compelling proposals, and coordinating with various stakeholders to bring brand experiences to life within the mall environment. This position “Advertising Executive” offers the unique opportunity to influence how brands connect with consumers in one of Lahore’s most prominent retail spaces.
Key Responsibilities for Advertising Executive : A Comprehensive Overview
1. Business Development & Client Management
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Develop and share creative proposals with existing and potential clients for business generation through branding and activations
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Identify new business opportunities within the current client base while expanding the mall’s advertiser portfolio
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Build and maintain strong client relationships through regular communication and understanding of their marketing objectives
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Present innovative advertising solutions that demonstrate value to clients while maximizing mall revenue
2. Financial Operations & Documentation
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Oversee issuance of invoices to clients with support from the Finance department
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Conduct rigorous follow-up for recovering payments and tax challans from clients
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Maintain accurate financial records for all advertising transactions and campaigns
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Monitor outstanding payments and implement effective collection strategies
3. Campaign Execution & Stakeholder Coordination
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Coordinate with mall management, advertising agencies, and other stakeholders for smooth execution of branding and activation
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Ensure seamless implementation of advertising campaigns throughout the mall premises
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Manage timeline adherence for all branding activities and installations
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Serve as the primary point of contact between clients and mall operations during campaign execution
4. Creative Conceptualization & Strategy
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Generate innovative ideas, concepts, and campaigns that resonate with target audiences and drive results
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Develop thematically appropriate branding solutions for seasonal mall campaigns and events
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Create compelling visual presentations that effectively communicate campaign concepts to clients
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Stay updated on industry trends and consumer insights to enhance campaign effectiveness
5. Administrative Excellence & Reporting
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Maintain comprehensive client databases and campaign documentation
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Prepare regular performance reports on advertising revenue and campaign outcomes
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Provide timely updates to the Manager CML on business development activities
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Ensure compliance with all mall policies and branding guidelines
Qualifications & Experience Requirements
Educational Background
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Master’s or Bachelor’s degree in Marketing or related field
Professional Competencies
| Competency Area | Specific Requirements |
|---|---|
| Creative Skills | Strong creative and conceptual thinking skills; Ability to generate innovative ideas and campaigns that resonate with target audiences; Understanding of visual merchandising principles |
| Communication Skills | Excellent verbal and written communication abilities; Strong interpersonal skills for client relationship management; Effective presentation capabilities |
| Business Acumen | Understanding of marketing ROI and campaign effectiveness; Ability to balance client needs with business objectives; Strong negotiation and persuasion skills |
| Personal Attributes | Results-driven with strong follow-up capabilities; Creative problem-solver; Ability to work effectively in a fast-paced environment; Professional demeanor with strong ethical standards |
Advertising Executive; Why Build Your Career at Packages Mall?
Professional Development & Growth
At Packages Group, we invest in our people’s growth through:
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Continuous learning opportunities including specialized marketing training and leadership development
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Exposure to high-profile brands and innovative advertising campaigns
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Clear career progression paths within one of Pakistan’s largest industrial conglomerates
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Competitive compensation package with comprehensive benefits
Impact & Influence
As an Advertising Executive, you will:
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Shape brand experiences for millions of mall visitors annually
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Work with diverse clients from local businesses to international brands
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Contribute directly to revenue generation for one of Lahore’s premier shopping destinations
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Join a legacy organization with a proven track record of success and stability
How to Apply
Application Process
Interested candidates should submit the following documents through our online portal:
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Updated curriculum vitae detailing relevant experience and qualifications
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Cover letter addressing your suitability for the Advertising Executive position
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Portfolio or case studies of previous marketing campaigns (if available)
Selection Timeline
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Application review will commence immediately upon receipt
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Shortlisted candidates will be contacted for initial interviews
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Selection process may include multiple interview rounds and practical assessments
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Expected start date will be coordinated with the successful candidate
Important Information
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Position Title: Advertising Executive
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Reporting to: Manager CML
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Location: Packages Mall, Lahore
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Contract Type: Permanent
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Application Deadline: 13th October, 2025
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Organization: PREPL (Packages Real Estate)
For more information about Packages Group and our diverse business portfolio, please visit our official website: www.packages.com.pk

To apply for this job please visit www.packages.com.pk.
