Senior Brand Executive at Mehran Group Karachi

Career Opportunity at Mehran Group: Senior Brand Executive – Export Department
📍 Location: Korangi Industrial Area, Karachi | 💼 Role Type: Permanent
📩 Apply at: [email protected] | 📌 Mention the position in the subject line

Introduction

Mehran Group, a leading name in Pakistan’s FMCG industry, is looking to expand its international marketing team by hiring a Senior Brand Executive for its Export Department. Based at the Korangi Industrial Area in Karachi, this full-time permanent position is ideal for marketing professionals with a flair for international branding, project coordination, and strategic execution across global markets.

If you’re organized, detail-oriented, and passionate about global brand growth, this is a unique opportunity to be part of a company that has built a strong reputation worldwide for its high-quality food products.

📌 Position Overview

Job Title: Senior Brand Executive – Export Department
Department: Exports / International Marketing
Location: Korangi Industrial Area, Karachi
Role Type: Permanent
Industry: FMCG (Fast-Moving Consumer Goods)

🛠️ Key Responsibilities

As a Senior Brand Executive – Export, your main responsibilities will include:

• Coordinating with the creative team to develop and manage branding for international markets.
• Managing cross-departmental coordination to ensure timely order processing and execution.
• Proofreading packaging material, identifying errors, and ensuring corrections are implemented before production.
• Developing and executing social media strategies to enhance brand awareness globally.
• Maintaining a content calendar and ensuring timely delivery of campaigns.
• Planning and managing participation in international trade shows, exhibitions, and promotional events to represent the brand effectively.
• Monitoring competitive brands in international markets and sharing insights and strategic recommendations.
• Ensuring brand visibility and consistency across global e-commerce platforms and digital channels.
• Collaborating with international sales and retail teams to design and execute in-store branding, including point-of-sale materials (POSM), signage, and promotional setups.

🎓 Eligibility Criteria

Education:

• Bachelor’s degree in Marketing, Brand Management, or a related field.

Experience:

• Minimum 1 to 2 years of hands-on experience in branding or marketing, ideally in the FMCG sector with exposure to export or international marketing.

🧠 Skills & Competencies

• Strong organizational and project coordination skills
• Attention to detail with ability to proofread and edit creative content
• Knowledge of social media platforms, content planning, and digital marketing tools
• Familiarity with branding strategies for international markets
• Ability to manage timelines and work across departments and regions
• Strong communication and interpersonal skills
• Experience with e-commerce branding and trade marketing is a plus

🌍 Why Join Mehran Group?

• Be part of a globally recognized FMCG brand with export presence in 40+ countries
• Work on international campaigns and global marketing initiatives
• Grow your career in an organization that values innovation, integrity, and impact
• Opportunity to participate in global exhibitions and promotional events
• Join a collaborative, forward-thinking team with clear career progression

📝 How to Apply

Interested and qualified candidates are encouraged to apply by emailing their CV to:

📧 [email protected]
📌 Subject Line: Senior Brand Executive – Export Department

Note: Only shortlisted candidates will be contacted for the next stage of the selection process.

✅ Final Thoughts

If you’re ready to play a strategic role in taking a homegrown Pakistani brand to global heights, this is your chance. Mehran Group is looking for a creative, driven, and globally minded professional to join its export branding team.

Apply now and be a part of Mehran’s international success story.