Website Qarshi Industries
If you are a marketing professional with experience in brand development, brand management, FMCG products, and packaging improvement, Qarshi Industries Pvt. Ltd. has announced an excellent opportunity in Lahore. The company is looking for an Assistant Manager – New Product Development (Packaging Material) to support its product innovation and packaging development activities.
This position offers professionals an opportunity to work with a well-established Pakistani FMCG organization and contribute to new product development, packaging improvement, cross-functional coordination, and product trials.
SEO Title: 7 Key Details About Qarshi Industries AM New Product Development Jobs 2026
Qarshi Industries AM – New Product Development Jobs 2026
Company: Qarshi Industries (Pvt.) Ltd.
Position: Assistant Manager – New Product Development (Packaging Material)
Location: Lahore, Pakistan
Department/Area: New Product Development / Packaging Material
Qualification: BBA/MBA in Marketing
Experience: 3 years
Industry: FMCG
Application Email: [email protected]
Application Deadline: 08 October 2026
Qarshi Industries is inviting talented professionals to become part of its growth journey under Qarshi Vision 2040. The organization is progressing through Part II of its roadmap toward 2030, with a focus on growth, market leadership, innovation, and sustainable success.
For candidates looking to develop their careers in FMCG brand development and product innovation, this role combines marketing knowledge with practical involvement in new product development and packaging material improvement.
About Qarshi Industries
Qarshi Industries (Pvt.) Ltd. is a leading Pakistani FMCG organization known for its portfolio of herbal, natural medicine, food, and beverage products. The company emphasizes quality, innovation, and excellence across its operations.
Through its Vision 2040 roadmap, Qarshi is working toward long-term organizational growth and greater leadership in its fields. The Assistant Manager – New Product Development role is therefore connected with an area that can directly support the company’s product portfolio and market development activities.
The successful candidate will work with different departments to maintain development records, coordinate product development activities, improve packaging, and support product trials.
What Is the AM – New Product Development Role?
The Assistant Manager – New Product Development (Packaging Material) position is designed for a marketing professional who understands FMCG brand development and management and can coordinate activities associated with new and existing products.
The role is not limited to traditional marketing responsibilities. It involves working across departments and supporting the practical development and improvement of products and their packaging.
A candidate in this position may be involved in:
- Tracking products currently under development
- Coordinating with relevant departments
- Maintaining regular product development updates
- Supporting packaging material development
- Improving existing packaging
- Participating in in-house taste trials
- Coordinating NPD-related activities
- Monitoring the progress of product development projects
This makes the position particularly relevant to professionals who enjoy cross-functional coordination, product innovation, and FMCG brand activities.
Key Responsibilities
The job advertisement outlines several important responsibilities for the Assistant Manager.
1. Maintain Product Development Records
The selected candidate will be responsible for maintaining records of products under development. This requires coordination with the departments involved in the development process.
Accurate records can help the organization track the progress of products and ensure that relevant teams have updated information.
2. Coordinate NPD Activities
The Assistant Manager will coordinate with other departments regarding New Product Development (NPD) matters.
Because product development can involve multiple functions, effective communication and coordination will be important for this role. Candidates should therefore be comfortable working with different teams and following up on development-related activities.
3. Prepare Weekly Development Updates
Another responsibility is to provide weekly status updates regarding product development and packaging improvement.
This means the candidate should be capable of tracking ongoing activities, collecting relevant information, and communicating progress in a clear and organized manner.
4. Support Packaging Development and Improvement
Packaging is an important component of FMCG products. The successful candidate will coordinate activities related to the development and improvement of packaging materials for both new and existing products.
This responsibility may involve working with relevant internal departments to ensure that packaging development activities move forward according to project requirements.
5. Conduct In-House Taste Trials
The role also includes conducting in-house taste trials of products. This gives the position a practical product-development component beyond conventional marketing and brand management.
Candidates interested in FMCG products and consumer-focused innovation may find this aspect particularly relevant to their professional interests.
Qualification Required
According to the vacancy announcement, candidates should possess:
- BBA in Marketing, or
- MBA in Marketing
A marketing-related academic background is important because the position is closely connected with brand development, product development, and FMCG marketing activities.
Candidates should ensure that their CV clearly mentions their educational qualification and relevant professional experience.
Experience Requirements
Qarshi Industries requires candidates to have 03 years of experience in:
- Brand Development
- Brand Management
- The FMCG sector
- Packaging design/improvement
This requirement indicates that the employer is looking for someone who already understands the FMCG environment rather than a completely entry-level marketing candidate.
Professionals who have worked with consumer products, packaging projects, brand portfolios, or product development activities may find their previous experience relevant to this position.
Additional Advantage
The advertisement specifically states that experience in Brand Development & Management will be considered an added advantage.
Therefore, applicants should highlight relevant brand-development projects and responsibilities in their CV wherever applicable.
Skills That Can Help You Succeed
Although the advertisement focuses primarily on qualifications and experience, candidates applying for this position should be prepared to demonstrate skills relevant to the responsibilities.
Important areas include:
- FMCG brand management
- New product development
- Packaging development
- Packaging improvement
- Cross-functional coordination
- Project tracking
- Communication skills
- Record keeping
- Status reporting
- Product evaluation
- Team collaboration
- Marketing knowledge
A candidate who can demonstrate practical experience in these areas can make their application more relevant to the advertised position.
Who Should Apply?
This vacancy may be suitable for professionals who have already established experience in FMCG marketing and brand management and want to move further into product development.
You may consider applying if you have:
- A BBA or MBA in Marketing
- Around 3 years of relevant FMCG experience
- Experience in brand development
- Experience in brand management
- Exposure to packaging design or improvement
- An interest in new product development
- Strong coordination and communication abilities
- Experience working with multiple departments
Professionals should carefully compare their qualifications and experience with the advertised requirements before submitting an application.
Why This Role Can Be Valuable for FMCG Professionals
The position brings together several areas of FMCG business, including marketing, brands, product development, packaging, and product trials.
Rather than focusing on just one activity, the Assistant Manager will coordinate with different departments and contribute to product-related projects. This can provide exposure to the processes involved in taking product ideas and improvements forward within an established FMCG organization.
The role can therefore be particularly relevant to professionals interested in developing broader experience across brand and product development functions.
How to Apply for Qarshi Industries Jobs
Interested candidates should prepare an updated CV that clearly demonstrates their education, FMCG experience, brand-management background, and packaging-related exposure.
Applicants are instructed to mention the position title in the subject line when submitting their CV.
Application Details
Position: AM – New Product Development (Packaging Material)
Location: Lahore
Qualification: BBA/MBA Marketing
Experience: 3 years in FMCG Brand Development & Brand Management
Application Email: [email protected]
Deadline: 08 October 2026
Candidates should send their CV to [email protected] before the stated deadline.
Tips for Preparing Your Application
Before applying, make sure your CV is tailored to the position rather than using a generic marketing resume.
Highlight:
- FMCG experience and the companies or brands you have worked with.
- Your involvement in brand development and management.
- Any new product development projects.
- Experience with packaging design or packaging improvement.
- Your coordination with production, quality, marketing, R&D, or other departments.
- Relevant product trials or consumer/product evaluation experience.
- Your BBA/MBA Marketing qualification.
- Measurable achievements where appropriate, such as successful launches, packaging improvements, or brand initiatives.
Also make sure the email subject clearly identifies the position title, as requested by Qarshi Industries.
Final Thoughts on Qarshi Industries AM – New Product Development
The Qarshi Industries AM – New Product Development (Packaging Material) vacancy in Lahore is aimed at marketing professionals with practical experience in the FMCG industry. The role combines brand development, new product development, packaging improvement, departmental coordination, product records, reporting, and taste trials.
With a required BBA/MBA in Marketing and three years of relevant FMCG experience, the position is targeted toward professionals who already have a foundation in brand management and want to contribute to product innovation and packaging activities.
If your background matches the advertised requirements, prepare a focused CV and submit it to [email protected] with the position title in the subject line. The application deadline is 08 October 2026, so interested candidates should ensure their applications are submitted before the closing date.
To apply for this job please visit qarshi.com.